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Trendsetting Scripts: How to Write What Producers Want Now
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Producer’s Competing for Young Screenwriter
Ever stared at the strings of words dancing across your screen, wondering if your script will sync with the cinematic pulse?
You know what I'm talking about: those moments you realize your quirky sci-fi may not jive in a rom-com rise.
If left unchecked, your script risks fading into obscurity, untouched by the spotlight.
What if you could craft stories that not only resonate with current trends but also stay true to your voice?
Imagine your script catching the wave of the next big genre tide.
Let's see how.
Greetings, trailblazers of the silver screen and widescreen golden age TV!
Welcome to a sub-branch of the Phenomenal Future newsletter dubbed Script Gallery, where you’ll get articles dedicated to you, the vanguard of tomorrow's storytelling maestros.
Introduction: Catching the Wave of Cinematic Trends
Why this newsletter, you may ask?
Picture this: the world of cinema (and peak TV), vast and ever-changing, like the tides themselves. As screenwriters, we must be the surfers—astute, agile, and ready to ride the wave of industry trends to the shores of success.
In this edition, we'll discover how to don our trendspotter's hats, gazing into the crystal ball of the next six months' theatrical releases. Like a detective at the scene of a sensational crime that everyone can’t stop talking about, we'll dissect genres, distill common elements, and decode target audiences.
DIRECTOR — “Roll camera!”
DP — “Rolling!”
DIRECTOR — “Action!”
Let's interrogate the usual (and some surprising) suspects.
1. Decoding Genre Popularity
The Genre Almanac: Predicting the Next Box Office Hit
In a universe of film where genres warp and weave through public favor like celestial bodies, understanding these patterns is akin to possessing the map to a hidden treasure. Just as the stars align to guide the wayfarer, spotting the patterns in upcoming releases can illuminate the path to your script’s acclaim.
Take, for example, the meteoric rise of the superhero saga. A decade ago, a well-timed leap onto this bandwagon meant hitching your script to a star shooting straight for the box office heavens.
Action Step: Take five. Really, just five minutes. Scroll through the coming soon sections of major cinema websites, jot down the genres you see most frequently, and look for the constellations they form.
"It is the stars,
The stars above us, govern our conditions."
2. Dissecting Common Elements
The Narrative DNA: Splicing Your Script with Success Genes
As you sieve through the sands of screenplay success, it's the common grains that often glitter brightest. These elements are the DNA of a hit—replicate them in your work (without simply copying), and you infuse your script with the genetic markers of success.
Remember 'The Matrix'? Its fusion of philosophy and action was a genetic marvel that rewrote the rulebook. Your script doesn't need to reinvent the wheel, but a spoke of innovation can set it rolling in the right direction.
Action Step: Open your current script. Spend five minutes marking up any trope or theme that feels tired. Replace one with a fresher element gleaned from your genre research. Evolution is the name of the game.
3. Understanding Target Audiences
The Audience Compass: Navigating the Demographic Seas
Knowing your audience is like having a compass on the high seas of screenwriting. It points you where you need to go. Consider 'Coco'—a tale of family and tradition that resonated across generations and cultures, its compass needle steady and true.
Action Step: Sketch a profile of your ideal viewer—age, interests, even their favorite movie snack. Five minutes to map out who you're writing for can save you from being lost at sea (and help the studios know how to market your story!)
4. Aligning with Production Budgets
Budgeting the Blockbuster: Crafting Cost-Effective Epics
In the alchemy of filmmaking, turning scripts into gold often depends on not requiring too much gold to begin with. 'Paranormal Activity', a masterclass in budgeting, haunted audiences to the tune of $194 Million, all while costing mere pennies to produce. $15,000 actually, but still, that’s a pittance to produce any feature.
Action Step: Flip through your script or, better yet, your outline. Is there a scene that could be just as impactful but less costly? Trim the fat for five minutes. Your budget-conscious muse will thank you.
5. Syncing with Seasonal Releases
Calendar Casting: Timing Your Script's Seasonal Debut
Films, like fruit, have their seasons. Horror ripens in October; heart-warmers bloom in December. 'Love Actually'? A Christmas gift that keeps on giving. Even “Die Hard” gets a recurring bump when Santa bridles up his reindeer. Your script, too, can find its festive moment under the sun.
Action Step: Peek at the calendar. Find a holiday or season your script could celebrate. Consider that themes, more than plots, could resonate with specific days or weeks of the calendar. Spend five minutes crafting a scene that captures that time of year. Season’s greetings from your screenplay!
6. Leveraging Technology and New Media Trends
The Digital Vanguard: Scripting for the Streaming Surge
The marquee lights are getting a digital makeover. Streaming services are the new cineplexes, and the scripts that embrace this shift are the ones that will thrive. 'The Irishman'—a Scorsese masterpiece, bankrolled and brought to the masses by Netflix—demonstrates the power of this new paradigm.
Technology and new media are not just platforms; they are portals to untapped audiences, each with its own narrative palate. Your script must be a key that fits these unique locks.
Action Step: Take a stream break. In the next five minutes, pick a streaming service and note the themes of their most-watched shows. Scribble down how your current project could adapt to this new stage. Tech is the new black in the wardrobe of screenwriting.
Farewell For Now: Charting the Course Ahead
As we draw the curtains on this inaugural issue, take a moment to reflect. The tools and insights shared here are your compass and sextant. May they guide you through the starlit waters of the industry to the shores of your own success.
Remember, every script you write is a message in a bottle, cast into the ocean of cinema. May yours find its way to the hands of those who can breathe life into it.
My Final Whisper: Share this missive with those who share our love for the silver script and the digital dreamscape. Let's widen the circle.
Until our paths cross again in the next edition of "Script Gallery," I bid you adieu. Write bravely, rewrite boldly, and may your tales be bought, sold, and most of all told.
Yours in Storytelling Solidarity,
Jason Brenizer